Chapter 26: Bobby Valentine, Manager.

from Off Base with Howard Cole, originally posted February6, 2026

Because of their rich history in Los Angeles, the Dodgers (and their fans) know something about Japanese baseball. And so does the Robert K. Fitts, the author of several books on the subject. We excerpted his “Mashi: The Unfulfilled Baseball Dreams of Masanori Murakami, the First Japanese Major Leaguer” ahead of Shohei Ohtani’s L.A. debut in 2024, and are happy to tell you about his latest work now. It is “In the Japanese Ballpark: Behind the Scenes of Nippon Professional Baseball,” University of Nebraska Press, November 1, 2025, $21.99 Hardcover, $20.89 Kindle.

Fitts devoted chapters about his interview subjects from every aspect of Japanese baseball under the sun. Twenty-six of them, including a player, umpire, manager, fan, cheerleader, beer girl, data analyst, general manager, assistant general manager, commissioner, agent and team owner.

In fact, chapters regarding two managers, both with Dodgers connections, are included in the work: Trey Hillman, who was Don Mattingly’s bench coach from 2011 to 2013, and Bobby Valentine, a Dodgers minor and major leaguer from1968 through 1972, when he was included in a blockbuster trade which also sent Billy Grabarkewitz, Frank Robinson, Bill Singer and Mike Strahler to Anaheim for Andy Messersmith and Ken McMullen.

Chapter 26: Bobby Valentine, Manager

Former Major League player Bobby Valentine managed the Texas Rangers, New York Mets, and Boston Red Sox as well as the Chiba Lotte Marines in 1995 and 2005–2009. He led the Marines to the championship in 2005.

I went to Japan for the first time in the early 1980s. I was invited by Mizuno Sporting Goods because at that time I was thought to be the first player to use a Mizuno glove in the Major Leagues. In 1978 Mizuno’s master glove maker, Nobuyoshi Tsubota, came to spring training in Florida and set up a little workshop in a Winnebago he parked on the street right outside the players’ parking lot. I was riding by on my bike, and I stopped in, and Tsubota-san made me a glove. I used it from that day on. Later that season, I was going to be in the starting lineup for some reason and the game was going to be on national television. Joe Torre was our manager, and his brother Frank was the vice president of Rawlings. The game was on a Saturday, and Frank came to the stadium on Friday night. When I arrived on Saturday morning to get ready for the game, the Mizuno label was ripped off my glove! But I used it, and it was the first time a Mizuno glove was used in the Majors— or so I thought. Later, we found out that Lou Gehrig had his glove stolen during the 1934 tour, and Mizuno made him a replacement that he used when he returned to the States.

Then in 1986 I went over as a coach on the postseason All- Star tour. My first impression was that the players looked better than I thought they would. Then in 1989 I went over as part of the Japan- U.S. baseball summit that Tatsuro Hirooka put together. I got to meet a lot of the baseball hierarchy, including Shigeo Nagashima, Katsuya Nomura, and Hirooka-san. Once again, I was impressed, especially by a young player named Hiromitsu Ochiai. So, by the time I got there in 1995 to manage the Chiba Lotte Marines, I already had a good impression of Japanese baseball. Then in that first year, I got to work with Hirooka-san. I was amazed at his knowledge and his understanding of the game. He was as spectacular a baseball man as I had ever been around. And I had been around a lot of the older baseball guys in America. I had played baseball and been a young coach on the same staff as Frank Howard and George Bamberger, and I was really close to Tommy Lasorda and Al Campanis and then later Bobby Bragan.

In the early 1990s most Americans’ understanding of Japanese baseball was totally misconceived. It was based on Tom Selleck and Mr. Baseball— almost totally based on that and the stories that guys told from their experiences. Most of the guys were bad storytellers, and most of them had an ugly American’s perspective. I think that some of the guys who could have told the story properly were never asked, or it never got into the mainstream media, which was presenting a very opinionated and uneducated view of Japanese baseball, in my opinion. 

There was a lot of resistance to acknowledging the baseball culture of Japan. There was still prejudice, probably hangover effects from the war. I knew some Americans who had actually experienced World War II and had a preconceived prejudice of the Japanese being the enemy. It wasn’t acceptable by my standards, but I thought it to be natural. They were very comfortable having a predetermined opinion of what the culture was and what the baseball culture was in Japan. When I went over with the Major League All-Star team in 1986, to a man they played and respected the Japanese players. They said, “Hey man, that pitcher is pretty good. Hey, this guy can hit. Hey, they’re throwing from the outfield just like we are.” There was a reckoning from those who were seeing without blinders on. 

When I got there in ’95, Japanese baseball culture had an inferiority complex. Nearly everyone believed that it was a lesser league, a lesser brand of baseball. A lot of that was based on a size and speed comparison. There wasn’t that really fast guy, and there wasn’t that really big guy who was born from Japanese parents. So, there was that physical inferiority, but there was also just the idea of watching a championship game from the United States on TV and having it called the World Championship and then watching your championship on TV and having it called the Japan Championship that lends itself to an inherent inferiority situation. 

The same year that I first managed the Marines, Hideo Nomo came over to the States. I always thought of that as an exchange, basically the first player coming over here and the first manager going over there. We did a crossover. What I was expecting when I got to Japan was an enthusiastic fandom for Nomo, a superhero trying to do something that no one had ever done before. But instead, he was treated like an outsider, and the fans and the baseball community, mainly the older baseball community, were pulling against him at the beginning and saying he would fail. I remember having conversations with Hirooka-san and others, and they thought he was going to fall on his face, and they weren’t really rooting for him, which I found really amazing. Or maybe, in their hearts they were pulling for him, but they were embarrassed to come out and say it in case he failed. So, I’m not sure what the true mentality of the baseball hierarchy in Japan was at the beginning of Nomomania. I know what I heard, and I know what they said, but it’s such a different culture that sometimes you have to get an interpreter to understand what’s really meant. 

After managing in Japan, I had an even greater appreciation of the Japanese game. I always thought it was real baseball, and then I got to experience it and I was like, “Holy cow!” When I brought the Marines to Arizona to practice in the spring of 1995, I had Nolan Ryan and Tom House come out to watch Hideki Irabu throw. He wasn’t like Nomo with the whirlwind windup and the split finger that confused everyone. He was actually someone who stood out there and had a fastball better than everyone else. And he was from Japan! 

When I was the Mets manager in 1997, I went to Shigeo Nagashima’s spring camp, which started two weeks before we did, and I asked him if he could give me a pitcher who was not going to make the Yomiuri Giants ichi-gun (main team) so that I could take him to spring training and have him pitch for the Mets. He was like, “Why would you want to do that?” And I said because I want to show the Japanese community, as well as the U.S. community, that a guy who can’t pitch for your team can pitch for mine. So, I brought over Takashi Kashiwada, and he actually pitched for the Mets and did a decent job. 

Measuring change is one of the hardest things in the world to do. You look back twenty years, and you realize that things have really changed, right? When I came back to manage the Marines in the mid-2000s, it seemed that the decade between my two stints was like the 1975 to 1985 decade in the States when times were changing. There had been a kind of cultural swing. I think that Nomo going to the States allowed a freedom of spirit to be attached to baseball in Japan.

In 1995 I misunderstood why I was there. I thought I was there to teach the Japanese how to play the game, because that’s what I was told when I was being interviewed for the job. They said that Hirooka knew how to play the game, but the Japanese players really didn’t. As it turned out, they knew how to play the game. They just needed someone to let them know that they knew how to play the game. Ten years later when I went back, that was my mission, not teaching them how to play the game, but letting them understand that they knew it well enough to compete at any level. But by that time, Ichiro was doing his thing, and Matsui was on the Yankees, and that inferiority complex that I thought they had was no longer there. 

There have been several noticeable changes since 1995, both on and off the field. One of the most challenging times of my life was getting the Japanese hierarchy to understand one thing that I thought they needed to change. They thought that a hitter should always swing down on the ball and hit ground balls because they weren’t big enough and strong enough to hit home runs. I argued, “How could you say that when the guy who hit more home runs than anybody on earth was a Japanese and my size?” You don’t have to be a big guy to hit it over the fence. What you need is a good swing. 

But even Sadaharu Oh thought you should swing down at the ball. In 1995 I had weekly debates with Hirooka-san, who was on the same team with Oh and saw how Oh developed the swing that made him hit more home runs than anybody else who ever lived. And it was a downswing. So one time, after showing me videos in slow motion and stop action, Hirooka-san brought in a wonderfully fine-tuned samurai sword and a bundle of sticks bounded by a rope. In one of the great training exercises that Oh did with the sword, they hang this bundle of sticks, and you swing the sword, and if you swing properly, at the right angle with the right velocity, you go through that bundle as though it was a piece of paper. And if you don’t, then the sword ricochets back and it might hit you in the forehead and cut your head open! They had me try it. And they were right. If you went in at the right angle, and it was a bit of a downswing with the sword, it would go through. It went through on my first attempt. Then they had me swing up at it, and it bounced off, and the ricochet almost stabbed me in my backside!

That was all cool, but then I needed another two months to explain to Hirooka how a sword has no weight at the end of it, and a bat has a weight at the end of it. These interpretive conversations were multiple and always the same. I said the same thing, and he would always agree that he understood what I was saying, but that he didn’t agree with what I was saying. Then finally at the end of the year, and it was one of the most satisfying moments, he said to me, “I understand what you’re saying, and I understand that you are right, but I just don’t want the players to know that.” There was so much time and effort invested into this philosophy of hitting in Japan that they didn’t want to reverse it, so they just let it be. Luckily, some of the players kind of got the message. Today, many of the hitters in Japan, and in Korea for that matter, definitely have an upswing.

The other major change is on the field. The Japanese now have incorporated the backhand as a standard way of fielding. In 1995 there was a rite of passage for those who entered the professional ranks of baseball in Japan. You had to field one thousand ground balls at one time without leaving the field, and while fielding them if you went to your right, you had to go so hard that you got in front of the ball. That was the way you fielded. When you went to your right, you always got in front of the ball, so the ball hit you in the chest if it didn’t go into the glove. But from about 1995, some of the infielders started to incorporate the backhand, and that made a big difference in their range factor and in their ability to throw the ball across the diamond more efficiently. 

Those are the two technical things that changed from the first time I got there. The hitting one is rather large and the fielding one is a little more subtle. By incorporating those two changes, the players now look very similar to the professional players in the States. 

Another thing that’s changed— Japanese baseball now leans toward recovery, not only toward effort. The idea that doing more, and more was better, has changed just a little. When I got to Japan in 1995, to miss a minute of practice while your teammates were practicing, even if you had to go to the bathroom, would be frowned upon. Everyone played all the time, and there was no pitch limit. I instituted a 15 pitch-per- inning goal and a 135-per- game maximum. You would have thought that I was asking families to give away their first-born child! Suggesting that a pitcher should have a limitation on his pitches per inning and per game was unheard of in Japan. 

While I was managing there, Masahiro Tanaka pitched twelve innings in the 2006 Koshien final that ended in a tie and then came back the next day and pitched seven innings. I mean, are you kidding me? It was some of the greatest stuff I’ve ever seen in my life. It was a badge of honor to leave it all out on the field. The idea that you had to come back and do it again the next day wasn’t necessarily part of the equation.

A crazy example of this happened in my first year. After a game we lost, I got showered and dressed and then came out, and Hirooka, the general manager, was standing behind the batting cage, and my third baseman was taking batting practice. It’s about 11:30 at night. Sweat is pouring off of his chin, and he had just played nine innings. And the pitcher is throwing curveballs. I watched for a while because I figured, well, he needed practice hitting curveballs. And I watched for a little longer. I guess he needed a little more practice hitting curveballs. Then, I went over to Hirooka-san and asked, “So how long is he going to be hitting here tonight?” 

And he said, “Until he can hit the curveball.” 

Of course! I thought. There was no consideration that the next day was a day game, and it was going to be 93 degrees, and this guy had to go home, come back, and then play nine more innings. 

That has changed. The players are not wearing themselves down as much, and that’s why I think the athletes now are bigger and stronger. They have time to recover and build rather than just breaking their bodies down through constant work.

I have to touch on this. Somewhere it should be said, or maybe it shouldn’t be said, but it took Japan about twenty years to discourage players from smoking cigarettes. In traditional Japanese baseball culture, that was what you were supposed to do. If you looked at the back of a magazine, all the stars in the ads were smoking. And if they were smoking, you had to smoke. When I first got there in 1995, right behind the dugout there was something like a table with a grid on the top where you put your cigarette out and then just dropped it into this long ashtray. The guys would come in from the field and line up like it was buffet line, eight or nine of them smoking cigarettes. It was crazy! But that has changed as well. 

You know that doing the same thing over and over again and expecting different results is insanity, but businesswise the Japanese teams had a way of doing the same thing over and over again and being very satisfied with the same result. So, when I came back in 2005, I was hired to do more than the managing. I was also there to help them transition into more of a Major League–type business, to help them run the club as a standalone business instead of an advertising vehicle for the international company that lends its name to the team.

Akio Shigemitsu, who ran the club, was the son of the owner of Lotte, and he was only part Japanese, so he was seen as an outsider. I think that’s what gave him the idea to give Hirooka-san the go ahead to find a foreign manager. Shigemitsu-san wasn’t getting the weekly memo from Watanabe-san (the president of the Yomiuri Giants) that everything in Japanese baseball is great and don’t try to change a thing until I call and give you the go-ahead. He didn’t totally follow the marching orders. All of the interaction we ever had was at these very formal geisha dinners: private room, sitting on the floor, geisha gals pouring your sake, talking about the weather and all the other really important things that we could definitely agree on to make sure there wasn’t going to be any confrontation at this social event. But we would also talk about doing things a little differently to make the Marines a better team and business. 

When Shigemitsu-san gave me the go-ahead to talk with people about marketing, it was marketing the mascot and the team brand. It was never marketing the players. Japanese baseball, just like Japanese culture, in my opinion, is such a closed culture. They treated baseball as an entertainment vehicle that was closed to the public. There was an idea that players should not interact with the fans. It was as if it would lower your image if you didn’t keep a barrier between the players and those who paid to see them play. I think what they wanted was the secretive, aloof, no-contact kind of superstar, the Joe DiMaggio type. But, marketing the player and promoting the player and letting the fans have contact with the player have changed for the better over the years. It’s now part of the business side that they’re trying to sell, not only the brand but also the talent. 

Between-inning entertainment has also become part of the business. The teams always had the mascots, but now there are mascots, cheerleaders, plus other events between innings to entertain fans. Japanese teams have become more cognizant that they need the fans to have the game. At one time, the fans needed the game, so they provided the game. The mentality changed a little so that now the game needs the fans. I think they’re getting it now. It’s a different ownership situation. 

But it was tough to change the marketing. Marketing is one of those weird concepts in Japan. People are supposed to want to buy your product, right? Having to persuade consumers is a newer concept, and baseball is one of the older and more conservative businesses there. For example, I almost needed an act of Congress to allow kids to come on the field after Sunday games and run around the bases.

I’m concerned that NPH will become like the Negro Leagues. I tried to tell players that the good players should stay there and that the medium players should go to the States and make more money. But don’t take the stars away from their teams because that’s what MLB did to the Negro Leagues. The Negro Leagues were great leagues for their fans. The last Negro World Series was in 1949, two years after Jackie Robinson came to the Dodgers. That’s a whole story for another day, right? But that’s always my fear, that MLB is going to do that to another great league.

I think a lot has been taken away from NPB because the players want to go where the grass is greener. They need to plant a few new lawns, and the beginning is to get new venues. You can then charge more money for suites and generate revenue from within the business itself rather than from the parent company. Then that money can be reinvested in R&D (research and development) and the minor leagues and in major league salaries and talent. 

It looks like NPB is actually moving to do it with the Hokkaido new dome and the plans to renovate Jingu and make that into a spectacular downtown venue. The Giants are going to be forced to do something. Chiba, I hear, is going to spend over a billion dollars to build a new stadium along with Lotte and ZoZo in partnership. 

One solution for NPB would be to increase their minor league system and their R&D. The problem with their system has been that they have eighty players in each organization. Thirty of them are basically on the ichi-gun (top team), and fifty of them are in the single ni-gun (minor league) team. The ni-gun manager has to keep sharp the guys who might come up to the big leagues as temporary replacements. Since there’s only one team, there is no room to develop young players. Sometimes, players are in the minor leagues for years without playing in a game. But they go to practice every day, five and six hours a day of practice. That’s the mentality: keep practicing, and you’ll get better. Well, I kept trying to tell them that they need to play to get better. It’s a game of playing, not just a game of hitting and throwing. Three of the organizations now have more than one minor league team, so that’s a start. 

NPB also has to improve their feeder system. When you have four thousand high schools and eighty colleges playing baseball and then you draft only seventy or eighty kids a year, that is not forward thinking. They’ve got to spend more on developing players because there are a lot of players who fall through the cracks. Japanese kids develop physically later, and basically when they’re seventeen, they’re being judged whether or not they’re going to be a professional player. The feeder system has changed a little bit. It used to be Koshien to contract. Star in high school Koshien, and you get a contract. You’re one of the eighty players selected by a team. But now, teams are giving more opportunities for college and even industrial and independent league players to play professionally.

Still, Japan needs to embrace the independent leagues. We have Minor League teams in the States that allow fans who aren’t close to a Major League franchise to go out and watch a professional baseball game. In Japan, there are independent league teams in all these little country towns. As in America, these should be seen as the place to go in the community. One could go to a baseball game with your kid and enjoy it and then go home without worrying about catching the last train out of Tokyo to get home. But the independent leagues haven’t built up a strong fan base. I was trying to expand the independent leagues when I was there because a stronger independent league system would produce more players for NPB. In 2006 when I was managing the Marines, I scouted independent teams, and I took a kid named Katsuya Kakunaka from an independent team in the draft. After I left, he wound up leading the league in hitting in 2012. 

So anyway, that’s what I think NPB needs to do. They need to improve their facilities, create more minor league teams and more independent teams, and then they need to get together on what they’re doing. I think what they need to do eventually is change the baseball hierarchy. 

And I think that’s already starting to change. And I think they should at least explore the possibility of having a division of Major League Baseball in Asia— not where teams are traveling back and forth between Asia and the United States, but where the winner of an Asian division enters the playoffs for a true world championship. Now, of course, that would change the model in Japan, and I don’t know that change is what they would really like to do. But I think that if baseball wants to expand and continue to grow worldwide, it would be better to merge and grow rather than just have MLB handpick talent and eliminate the competition.

Of course, we have the WBC. But it interrupts the season. I don’t think that you’re ever going to get the best brand of baseball being played before the season. If it’s a true all-star situation, then I think it should be played midseason with everyone taking a break. Or it should be an Olympic sport played during the Winter Olympics. I always thought that would be the sensible thing to do, play the tournament in a dome during the Winter Olympics because it’s the off-season. 

But you know, after winning the first one, and winning it often, I feel that Japan should get a bigger cut of the pie. I thought that they should have negotiated that from day one, but they didn’t. I felt and feel that it could be a big boost economically for the players. Also with the WBC, people will continue to say, “Oh, yeah, Japan only won because they take it more seriously. Japan only won because they practiced more before it started.” Well, if they’re going to practice more and use better players and be better prepared, which makes it a better event, then they should be rewarded economically for that. 

My advice to American fans seeing their first Japanese game? Well, they should understand that the food is going to be better than they’ve ever had at a baseball park, so order properly: that the kegs are on legs and you’re going to get a very cold and foam-filled glass of beer that you absolutely have to have, and that you should pay attention to the game just like everyone else around you, because they won’t miss a pitch or an inning regardless of the score or who’s at the plate. The Japanese give the game that respect when they’re in the stands. There’s a better understanding of the game from the fans. It’s not necessarily vocalized or transmitted through action. If someone thinks something is good here in the States, they stand up in front of the person behind them and start yelling and waving their hands, regardless of whether the guy behind them can see. It’s a little different in Japan. But if you turn to the seventy-year- old woman to your left and ask what the count is, she’ll probably know. That should be appreciated. 

The Japanese players will look and act in a very similar way, and they do that out of respect for the game. They feel that there’s a certain way to dress, a certain way to act when they’re on the field, a certain way to swing and miss in a very dramatic fashion. There are little moments of drama in a Japanese game that are kind of unique, but you have to know what you’re looking at to actually see them. There’s a little bit of Kabuki theater when they have a collision or get hit by a pitch or swing violently and miss or dive for a ball. Also, the idea of the count going full is respected a little more in Japan, that the battle has taken place and now it comes to this crescendo and the outcome will be on the next pitch. That’s Japanese baseball in its truest, purest form. The game is built around those moments. That’s why they love it.

Off Base with Howard Cole is available on Substack